YES YES YES is a visual essay, a book of images that examines the role of the alternative, underground and countercultural press in a flourishing period: 1966-1977.
Publishers, authors, radical practitioners of that scene, interviewed in this book, rethink those actions and publications that addressed the social urgency of change. YYY deals above all with the visual culture of “poor” magazines printed off-set, their amazing graphics and their aesthetics liberated in integration with the system of activism and political interventions. In this way, the pages of newspapers deal with facts and news, but also support the subversive style and that fervent environment that formed a social network of printers, creative autonomy and trade unions for distribution. In this systemic innovation, the democratization of the press stimulated the experimentation of graphic design on the one hand and the growth of the editorial practice in a culture extended to the community on the other. The magazines have been cataloged according to themes and, even if placed in incomplete geography, testify an international cultural scenario between Europe and America.
YYY is a collection of countless documents on civil rights and liberation movements, which aims not only to preserve but also to browse the living pages spreading radical contents and creative layouts.